search engine marketing

GOOGLE ADWORDS TRANSFORM ADVERTISING CAMPAIGNS FROM ART PROJECTS TO “COMPLEX ENGINEERING” PROJECTS; LUCKILY FOR YOU, WE WILL BE DOING IT ALL FOR YOU




1

KEYWORD SELECTION

WE SPY ON EACH SUCCESSFUL INDUSTRY COMPETITOR AND FIND OUT WHAT KEYWORDS THEY USE TO ACHIEVE RESULTS, THEN WE COMBINE ALL COMPETITORS KEYWORDS INTO OUR “LONG TAIL KEYWORDS”

2

ADS & LANDING PAGES

AN OFFER IN GOOGLE ADS IS THE FIRST STEP IN THE SALES FUNNEL AND ENTICES THE SEARCHER TO CLICK THROUGH AND BE DIRECTED TO A LANDING PAGE WHERE WE HAVE CALLS TO ACTION AND A TRIAL CLOSE

3

CAMPAIGNS & BIDDING

WE DISTRIBUTE THE ADVERTISING BUDGET ON CAMPAIGNS AND MAXIMISE EFFICIENCIES IN GOOGLE ADWORDS BY BALANCING GEO LOCATIONS, ORDER, DAY AND TIME WHEN ADS ARE DISPLAYED

4

ANALYTICS & OPTIMISATION

ALL PARTS OF GOOGLE ADWORDS CAMPAIGNS ARE CLEARLY MEASURED AND UNDER HEAVY ANALYSIS AND WE’RE ABLE TO CONTINUOUSLY TEST AND MINIMISE COST OF CLICKS AND IMPROVE CLICK THROUGHS & ROI

search engine marketing
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