SALES ENGINEERING

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LISTS & copies

THE FIRST STEP TO SUCCESSFUL DIGITAL MARKETING IS TO ORGANISE AND SEGMENT CUSTOMER RECORDS SO THAT EACH SET IS PERFECTLY MATCHING THE INTENDED TARGET AUDIENCE

CAMPAIGNS

SEARCHERS ARE DIRECTED TO LANDING PAGES IN WEBSITE BY USING TARGETED SMS & EMAIL CAMPAIGNS OR VIA GOOGLE ADS THAT HAVE SEARCH KEYWORDS MATCHING THE PRODUCTS OR SERVICES ON OFFER

TRACKING

NEXT ANALYSE AND IMPROVE EVERY ELEMENT OF CUSTOMERS RESPONSE TO CAMPAIGNS, WHO CLICKS ON WHAT LINK IN WHICH SMS OR EMAIL; OR WHICH GOOGLE KEYWORDS THEY DIAL TO ARRIVE ON SITE

LANDING

ONCE CUSTOMERS LAND ON YOUR WEBSITE THEY ARE GREETED WITH POSITIVE ENGAGEMENT; MANY ONLINE CALL-FOR-ACTIONS SUCH AS MAKING A CALL, FILLING A FORM OR BUYING A PRODUCT OR SERVICE

CLOSE

AN ONLINE SALES ASSISTANT CAN CLOSE THE SALE BY MONITORING CUSTOMERS FOOTPRINT, WHICH PAGES THEY VISITED AND HOW LONG THEY STAYED ON EACH PAGE AND CAN INITIATE CHAT PROMPTS